If You Like Gin, You're Going To Love This...

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All this year I've been working on something quite special and now I'm delighted to share the exciting news of this new venture. Something #GinLovers across the UK are going to love.

Allow me to introduce you to...

Co-created with my good friend Emma Parker we are bringing a new kind of tasting event to gin lovers all over London and the UK.

Emma, of Coutours, is a fabulous tour guide of London and someone I have been collaborating with since launching Wil Watts Events.  In early 2017 Emma and I started exploring the idea of creating a static gin tour.

Combining our mutual love of gin, Emma's knowledge of it's history and intricacies and my event management expertise Madam Geneva & Gent was born.


Gin is the most popular drink in the UK right now. Outselling beer and Prosecco. Despite it's popularity not a lot of people know about how it came to the UK, it's dark history and damaging effect on London and subsequent rise to popularity once again.

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We want to share its intricate story by bringing a unique and intimate gin tasting experience to your home or office.

You will be taken on a juniper-based journey where you can sip, sample and savour a selection of gins; each one revealing its own flavour profile and unique story.

Check out this feedback from one of our first events:

"I had never even thought of gin as such a complex and interesting drink. The tasting was fabulous with amazing snippets of history with each gin served. I would thoroughly recommend it.”

Warren Baker, Wilson Wright LLP

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Our gin tastings are great for...

  • Private parties
  • Festive socials
  • Corporate events
  • Team building activities
  • Summer barbecues

...Madam Geneva & Gent are a perfect way to kick off any celebration or party.

We can also create a bespoke experience for you based on theme or particular preference of gin.

You will be ginspired.

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If you would like to hear more about what we can offer please head over to the Madam Geneva & Gent Website or visit - and like - our facebook page. You can also find us on Instagram @madamgenevaandgent.

Emma and I have lots of ideas for 2018 which include running ticketed events. So even if you might not want a private event you'll still be able to enjoy an evening with Madam Geneva & Gent.

For all the latest news you can subscribe directly to the #GinPlease Newsletter here.